Yiist – Change Agents specializes in customer centric business development and helps companies engage with the people they work with; be it employee, supplier or customer. The Change Agents explain, train and assist professionals by using the MotivationScanner, a methodology to align people, purpose and process.
The challenges we help to overcome:
A future proof business is based on connecting the dots between what you do and what your customer expects. On all levels. From product development to marketing communication and from company alignment to customer experience.
Scientific evidence shows that traditional systems to approach customers are becoming less effective. Understanding customer behaviour by focusing on how people make decisions will allow companies to change business without changing the organization.
The soul purpose or DNA of your company dictates the dynamics of your business. It is the starting point of everything you do and it is the first and foremost ingredient of any activity you initiate. It defines who you are.
Understanding customer behaviour allows you to focus on the priority KPI: customer satisfaction. Knowing which touch-points are important during a customer journey makes the difference between failure or success.
Using the MotivationScanner, Yiist – Change Agents can assist in gaining business insights that allow companies to efficiently align people, purpose and process. It is the key to running a sustainable business.